HP Joins Campaign to Revive Vintage Tagline

Date: April 25, 2007
For Immediate Release
Contact: Hey Pretty

DC Blog Hey Pretty announced today that it is joining the ranks of a burgeoning internet-based movement to revive the classic phrase "Girl You Know It's True." First introduced in the late 1980's by noted pop duo Milli Vanilli, the saying fell into quiet obscurity after the duo's fall from grace after it was revealed that they lip synced the vocals on their Grammy-winning record of the same name.

Launched by fellow DC-blogger Musical Guru, the Girl You Know It's True movement seeks to bring back the forgotten confirmatory remark.

"'Girl, you know it's true' is a great affirmative statement for general use," said the Musical Guru. "Try it! You don't even have to be talking to a girl to make it work. Any person, any situation will do."

"We are thrilled to stand at the vanguard of this exciting grassroots effort to revive what is truly a priceless and versatile relic of the 80's popular lexicon," said an anonymous spokesperson from Hey Pretty. "If we can inspire the DC blogging community to embrace it, we are confident that the term will achieve the critical mass necessary for it to reach its tipping point. From there, anything is possible."

The Girl You Know It's True Movement is part of a world-wide trend to bring back obscure and antiquated linguistic concepts. Another notable effort includes the popular entertainer Justin Timberlake's campaign to "Bring Sexy Back."